Places

Milan

A special bond binds Bugatti and Milan. The city of Milan is where the family traces its birthplace, and above all represents the place where the Bugattis lived and loved, during a phase of maximum splendor, the second half of the nineteenth century. It is also where the young members of a prestigious dynasty developed their original artistic talent: Carlo and Rembrandt Bugatti, father and brother of Ettore, studied right here at the Brera Academy, a beloved institution which still preserves their memory. The artistic roots of the brand reside here, and despite retaining its headquarters in Molsheim, Alsace in France, Milan has been its Italian showroom since 1909. Milan is now the most vivid expression of Italian change, a metropolis enriching its skyline with symbolic buildings, offering unique panoramas, without compromising tradition, a very Italian characteristic, keeping it close to the heart of its inhabitants and its visitors.

Great works of art such as Duomo, Santa Maria delle Grazie and the Last Supper, together with the famous ‘quadrilateral’ fashion district full of international luxury boutiques, and of course fashion week all contribute to making Milan an obvious choice for the refined elite in search of prestigious and exclusive locations, resulting from attention to every detail making every day special and unique.

The aesthetic style of this city prizes the Bugatti legend, an inimitable story where tradition marries technology and contemporary luxury, instantly captivating and guaranteeing an unforgettable experience.

EXCLUSIVE
LOCATIONS

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10 CORSO COMO

Corso Como 10, 20154 Milan www.10corsocomo.com

Located in the courtyard of a historic Milanese style palazzo, in the new hub of Porta Nuova, 10 Corso Como is a multifunctional space which includes a shop, gallery, restaurant, bar, bookshop and a three-star hotel, all unique in their kind. Considered the meeting point for new trends this place has entered the hearts of many for its wide selection of fashion including, Azzedine Alaia, Comme Des Garcons, Courreges, Walter Van Beirendonck, of design by Tom Dixon, Shiro Kuramata, Fornasetti and niche perfumery with L'Artisan Parfumeur, Byredo, Cire Trudon and Liquides Imaginaires. The Carla Sozzani gallery opened in 1990, dedicated to art, photography, design and architecture in which many made their Italian debut : Helmut Newton, Annie Leibovitz, Bruce Weber, Bert Stern, Sarah Moon, Paolo Roversi, David Bailey, Don McCullin, Hiro and David LaChapelle, among others.

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EXCELSIOR CAFÈ / EAT'S

Galleria del Corso, 4, 20122 Milan www.excelsiormilano.com/it

Located on the ground floor of the same building as the Excelsior Milan, it features a gazebo overlooking both galleries, the elegant Café is the ideal destination for a stylish short break from shopping. The coffee shop offers a wide selection of pastries and cakes, and healthier products such as fresh fruit salads and smoothies. For afternoon tea, Excelsior Cafe offers a selection of the best varieties of tea and pastries and the Milanese rite of pre-dinner cocktails ennobled by delicious freshly prepared finger food, a new twist to traditional Italian favourites. Eat's Food Store on the lower level is a unique sales concept, a food-shopping-experience characterized by a wide range of products and excellent enogastronomic specialities. A triumph of fresh food, packaged and ready for consumption, a food boutique with over 2000 products where authenticity and quality are protected by professional rigor and by the passion of master food artisans.

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BULGARI SPA

Via Privata Fratelli Gabba 7 / b 20121 Milano www.bulgarihotels.com

In the very heart of the fashion district lies the perfect place for self indulgence and pampering. The Hotel Bulgari SPA is a luxury gold and emerald green coloured haven. An escape for the body and mind in a calm and relaxing environment, where ancient treatments and modern architecture merge, giving rise to a deep sense of relaxation with a heated pool, where you can enjoy the peace and quiet of pure wellbeing. Each treatment on offer is an experience of personalized care. The best you can get, in terms of attention and service throughout the La Mer world; such as the "La Mer customized treatment"; a tailored package adapted to your skin's needs. Personalized therapeutic techniques and a profusion of precious ingredients that infuse the skin with hydration and energy. The sound of diapasons completes the treatment, awakening vital energies within. The sequences of personalized treatment can be adapted to transform any skin type.

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GRAND HOTEL ET DE MILAN

Via Manzoni 29, 20121 Milan www.grandhoteletdemilan.it

Opened in 1863, the Grand Hotel et de Milan retains all the charm of an old Milanese 'casa'. Still today, the hotel is favored by celebrities of entertainment, fashion, music and international business. The hotel offers two restaurants: Caruso, ideal for business lunches or informal meetings and Don Carlos, offering top-class cuisine in elegant candlelight. One of the most exclusive aperitifs in Milan enjoyed in Caruso restaurant's winter garden overlooking the Croce Rossa square between Via Montenapoleone and Via Manzoni is fast becoming a fashionable meeting place. On summer evenings it is possible to dine al fresco at the Don Carlos restaurant, in an outdoor area decorated with paintings, sketches and set designs of the nearby Teatro alla Scala, a tribute to Giuseppe Verdi who was a guest at the hotel for more than two decades. There is also a sophisticated lounge bar called Gerry's for breakfast, lunch or the inevitable aperitif or indeed for a late night appointment. When the lights go down in the theatre's foyer signalling the moment to retreat to elegance once more in the discreet lounge of Gerry's bar, complete with soft lighting, antique furniture, and immpeccable service from yesteryear.

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ARMANI LIBRI

Via Alessandro Manzoni, 31 20121 Milan

Located at the entrance of the Armani building, at the end of Via Montenapoleone, this bookshop has a fascinating history. During his visits to Cologne, Giorgio Armani was very impressed by the extensive Walther König bookshop, becoming a regular visitor, and after a long friendship, Armani suggested that König design a bookshop for him. The selection at Armani Libri is particularly vast on themes such as graphic design, architecture, fashion photography and art in both English and Italian. An oasis for Milanese bibliophiles and international students studying in various schools of fashion and design in the Lombard city. A stylish shop, where it is possible to find wonderful books to give as gifts or for ones own coffee table.

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FRANCO JACASSI VINTAGE DELIRIUM

Via Giuseppe Sacchi, 3, Milan www.vintagedeliriumfj.com

This boutique is for experts and collectors of fashion, an institution in Milan. In this showroom, which opened in 1985 in a courtyard of old Milan, there is a vast range of vintage clothing and products for all budgets. In addition to clothing, there are also ribbons, lace, embroidery, catalogs, fabrics, accessories of all kinds from jewelry, to handbags and sunglasses.

Signor Jacassi boasts a collection of buttons numbering ten million, unique items such as those by Eva Sabbatini, golden golf balls by Hermès, Valentino turtles, and Lanvin logo buttons. Featuring meticulously stored clothes from the 1920s and 1930s, including Vionnet, Chanel, from the 1950s and 1960s, Pucci, Dior, Cardin and Balenciaga and from the 1970s and 80s, YSL, Mila Schon, Versace, Gucci and Hermès. A favorite of stylists and fashion researchers, this boutique in Via Sacchi, has had visitors ranging from Gianni Versace to Azzedine Alaia to Thierry Mugler and Gianfranco Ferre.

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BAR Basso

via Plinio, 39, 20129 Milan www.barbasso.com

Since 1967, when it was taken over by the Stocchetto family until today, Bar Basso has always been a meeting place for designers, journalists, artists and writers, characterized on one hand by an elegant and retro style, and on the other, a rustic and convivial atmosphere . Bar Basso was the first restaurant in Milan to introduce the "aperitif" to the general public, previously the preserve of lounge bars of international grand hotels. A bar for connoisseurs and for those who recognize and appreciate a drink prepared and served comme il faut. It is one of only few bars in Milan where the tradition and charm of the great international bars are as intact today as they were back then. The same white jackets and black tie, shakers and mixers, the same glasses and tools and the same movements in continuous repetition, mixing drinks for demanding and loyal customers attended to for years, alongside a younger and more curious clientele. A cult for the city especially for a highly enjoyable and sophisticated aperitif. From six o'clock onwards Bar Basso begins with cocktail orders, where there is a choice of over five hundred and are prepared and served by a close-knit team of bartenders, who prepare the same cocktails for six or seven hours every night, modifying traditional recipes to continually create new ones. This place is home to famous specialties such as Rossini, Negroni Sbagliato and Eat & Drink ice creams.

Credits

This memorable digital experience is proudly provided by Diana

Editorial Team
Editorial Director: Roberto Rossi Gandolfi
Editor: Marco Cresci
Contributors: Alex Vaccani
Enrico Longo
Thomas Malvica
Kate Mitchell
Doris Urban
Frank Bushell
Kerstin Scott Moore

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